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Top 5 Unique Ways to Better Connect With Your Audience Through Surveys

Would you agree that knowing the goals, passions, and struggles of your audience would grow your blog quickly? If so, you’d be right. But how do you get in the mind of your audience?

The best way to intimately understand your audience is through surveys. I want to share with you 5 unique ways you can better understand your audience using simple surveys.

5 Unique Ways to Better Connect with Your Audience Through Surveys

1. The Annual Reader Survey

A great strategy to employ in an effort to stay in touch with your audience is the annual reader survey. This is the most lengthy of all the surveys listed here.

The goal is for you to get a thorough understanding of both the demographics and psychographics of your audience.

The demographics help you to understand the average age of your audience, life stage, income level, education level, and so on.

The psychographics assists you in getting into the mind of your audience. What are their goals, passions, and struggles? What fears do they have and what keeps them awake at night?

One of the best examples of a blogger who does the annual reader survey well is Michael Hyatt. I’ve used his template in the past to survey my own audiences with success.

2. The Occasional Deep Dive Survey

Whether you decide to go for the annual reader survey or not, I’d strongly encourage you to at the very least start with a deep dive survey.

The goal of the deep-dive survey is to only ask 3-6 questions that give you the highest participation with the most important information you want.

For example, one of the most important questions you can ask your audience is: “What’s the single biggest challenge you have with [insert topic]?”

The goal then is for you to group all your answers into 3-5 customer segment buckets. Now, you have a strategy for creating products and services driven by direct feedback from your audience and not something you just assumed.

3. The Segment Your Traffic Survey

After the deep-dive survey, He uses a survey strategy he calls the micro-commitment survey. I call it the segment your traffic survey.

What if you were able to engage your website visitors into a quick survey that places them into the topic they are most interested in? Would it be easy to get them to open emails and possibly purchase products and services from you? Of course, it would.

4. The Product Launch Survey

I’ve deployed this survey strategy before every online course I’ve ever created. I usually like to ask 5-7 questions only. I use the feedback to better understand what to include in the course. Also, it makes for great copy for your sales pages.

For example, before launching Kindle Your Passion, I asked my audience: “Have you every thought about publishing a Kindle book?” When 87% of them said “yes” I knew this was a high demand product.

5. The Pivot Survey

Ryan Levesque also uses this survey strategy in his business as well. I love this idea and plan to use it in my business. Essentially, this survey is an email that goes out to non-buyers of your product and simply asks them: “What would you like to learn about next?”

Depending on what they select you can have an autoresponder email sequence triggered to deliver them future content about that topic. While it may take the time to set this up, it’s a great automated strategy to work toward.

Mohit Saini is a freelancer and is actively engaged with several websites providing with articles on technology. He likes to stay updated with the current tech news related to Web Hosting and Domain Registration. For any questions, mail him 11mohitsaini@gmail.com

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Top 5 Types Of Blog Traffic And How to Get More Traffic Starting Today

I think each blogger has put forth that expression eventually. Who doesn’t need more blog movement?

You invest valuable time and vitality creating your blog entries.

In the event that lone more individuals thought about them, isn’t that so?

While the motivation behind this post is to impart to you some of my most loved approaches to produce blog activity, I have to dissipate a myth.

More activity shouldn’t be your lone need.

Not at all like when you’re driving, activity is something you need when you’re beginning a blog. Traffic measures the quantity of individuals who are going to your site and where they are originating from. Today’s associated world permits individuals to get to your site from a wide assortment of roads. They won’t generally sort it straightforwardly into the hunt bar. Once in a while, they’ll originate from online networking or from Google, or from another website completely.

In the event that your blog is a thumping heart, then Traffic is the blood that moves through its veins. This is the manner by which you bring individuals into your image, change them into paying clients, and draw in with them too. Movement is everything, except not all Traffic, is made an equivalent.

We should investigate the five primary sorts of activity you can hope to get to your site, and how you can enhance and saddle them.Start by better adapting the movement you as of now have. That is the place you will discover shrouded gold.

1. Direct Traffic

While we can contend that there are more than five approaches to get web movement to your website, I think you’ll see they all fit under five umbrellas (or classes) of activity.

This is regularly alluded to as TOMA movement, which remains for “top of mind mindfulness.”

Before all else, you won’t have much direct movement, however, the more you remain in the amusement, the more prominent the possibility individuals will sort in your space so as to come visit you.

This first kind of traffic is about more or less basic. This is the sort of traffic that happens when somebody writes your URL into their web program and comes specifically to your website. You won’t have a great deal of this toward the start, yet in the event that you advance your blog all over, you’ll soon find that individuals come specifically to you.

This sort of movement can be enhanced with the correct advancements and brand building. It accompanies time as individuals become acquainted with your image and it shows up at the highest point of their mind when they are hunting down comparable items or administrations. In all likelihood, these will be guests who have been to your site before and who had an extraordinary ordeal.

2. Organic Search

Natural pursuit is the cash of site design improvement (SEO). This is the movement you watch to perceive how your enhancement endeavors are going and measure advance against. Enhancing your natural pursuit is something you can undoubtedly do with the best possible procedures set up.

Here are some of my top procedures for enhancing your SEO (and your natural pursuit activity) rapidly:

  • Introduce Yoast SEO in case you’re utilizing WordPress (it’s free!)
  • Utilize instruments like io to discover and target long-tail catchphrases (more than 2 words in the expression).
  • Approach your substance with the objective of giving inside and out data and esteem. Compose for individuals, not web indexes.
  • Seek your opposition for point thoughts and concentrate on things your gathering of people is discussing.
  • Fabricate backlinks from different locales by visitor posting and banding together with influencers
  • Conceptualize watchword phrases I would use Google to discover my post.
  • Search for catchphrases with low watchword rivalry scores (under 35 is perfect)
  • Create a title with the picked watchword state
  • Connect the catchphrase expression to the Yoast SEO module to streamline for the web indexes

These are quite recently a portion of the ways you can expand your natural activity. Google has truly several components they consider when positioning sites, so each and every piece tallies.

3. Social Media

Our next kind of traffic originates from online networking stages like Facebook, Twitter, and Instagram. Individuals may have clicked a promotion, or they could have tailed one of your presents on your site. In any case, in case you’re seeing this then you’re accomplishing something ideal with your web-based social networking showcasing.

Enhancing this kind of traffic originates from practicing control. Try not to attempt to be wherever all the time via web-based networking media stages. Pick the ones that your group of onlookers is most dynamic on and center your endeavors there.

Another approach to enhance this traffic is to support or elevate presents that tendon performs well. Facebook, for instance, offers this at a beginning cost of just $5.

We as a whole need more web-based social networking movement. Yet, don’t wrongly try to be wherever at the same time. Rather ask, “Which online networking channel does my optimal target group of onlookers hang out on the most?” Then, dive deep, and get intensely included in that one channel.

Try not too tragically try to be wherever at the same time.

Another strategy for more online networking traffic is to be inventive in advancing your blog entries. You require an agenda to trail you hit the distribute catch.

4. Referral Traffic

One of the quickest approaches to get traffic to your blog when you are first beginning is referral movement. To be fruitful at this movement stream you have to answer this capable question: “Where does my intended interest group go at this moment for data on my point?”

Referral movement is the thing that happens when somebody clicks a connection on another site that prompts your own. Known as backlinks, these are a colossal SEO procedure and a reasonable sign to Google that individuals consider you to be a specialist.

Referral movement is enhanced by gaining new backlinks for your site. The ideal approach to do this, past making incredible substance, is to compose visitor posts on different locales. Numerous different online journals in your specialty in all likelihood acknowledge visitor posts and will offer you a connection back to your web page inside it.

This will help you construct roads back to your site, which will, thus, produce referral traffic.

When you aggregate a rundown of spots, apply one of these three systems:

  • Be A Guest Expert – Write a visitor post, do a podcast meeting, or offer a video tribute.
  • Do A Joint Venture Webinar – Teach what you know in an online class configuration to another person’s gathering of people.
  • Have A Virtual Summit – Host an online gathering where you talk with specialists from the spots where your optimal crowd is as of now hanging out.

5. Paid Traffic

At long last, there’s dependably the alternative to making a speculation. Regardless of whether this is as promotions via web-based networking media or a PPC (pay-per-click) crusade, there are approaches to using capital in light of a legitimate concern for conveying individuals to your website.

An extraordinary illustration is run a sweepstake or challenge on your site. This would produce immense measures of buzz around your image and give you the chance to welcome endless new individuals to your online group.

Enhancing this sort of traffic is done through research and focused on crusades that use information about your gathering of people to settle on the best choices and contact the ideal individuals.

Need more blog traffic before the day’s over? Go get a few. Today like never before, we have simple to utilize promoting stages.

While there are numerous approaches to do publicizing, there’s no compelling reason to over-confound it. Here’s a straightforward Facebook advertisement technique I as of late utilized:

  1. Recorded a five moment Facebook Live video.
  2. Helped the video for $30.
  3. Directed a particular, well-known Facebook fan page to show my new video.
  4. Gotten more than 2,897 engagements on the video.

The fact is, you don’t need to spend enormous totals of cash to start promoting and drive more movement to your site.

Last Thoughts

Traffic is unbelievably essential, however, it’s apparently more imperative that you comprehend and use the different sorts of movement that come into your site. This will help you focus on the correct sorts of individuals and eventually get more from every guest.

How would you organize and enhance your movement? Tell us in the remarks!

Mohit Saini is a freelancer and is actively engaged with several websites providing with articles on technology. He likes to stay updated with the current tech news related to Web Hosting and Domain Registration. For any questions, mail him 11mohitsaini@gmail.com

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Take in A Proven Blogging Strategy that Works in Any Niche

Today I need to give you a couple of thoughts on the best way to build up a blogging procedure that will develop your blog paying little respect to the specialty you’re in.

I wager you have a couple of supporters on your blog. You may even have a quite not too bad stream of activity rolling in from Google.

Those things are marvelous. Be that as it may, why wouldn’t you be able to split through to the following level? Why wouldn’t you be able to make those several guests into many thousands?

It’s simple: very few people have a deliberate strategy for their blog.

Most people post, tweet and promote blindly – throwing a bunch of things at the wall to see what sticks. But, by making a few targeted changes you can grow your blog in big ways, much quicker than you thought.

NOTE: This strategy assumes that you are on a self-hosted blogging setup with control to the backend, mailing list, etc.

Do you have the four foundations of a successful blog?

Something I have noticed over the years is that there is a gap between the blog that people would like to run and the things that they actually do to make that happen.

The blogs that succeed almost always:

  • Have short and long term goals
    There is a very deliberate idea of what they want to achieve after a defined period of time.
  • Have a specific strategy in mind
    They don’t just post and hope. The best blogs know what is going to happen at every stage of the process.
  • Spend money
    Can you imagine starting a shop and not spending money on advertising, fit out and stock? The best blogs know that a lot of the time, you need to spend some money to make it work (or at least speed things up).
  • Have well thought out brands
    Ever noticed that the best blogs just “seem” different? That’s deliberate branding. They’ve thought about their point of difference and how to stand out from the crowd.

Now, I know that not every blogger wants to make money from their blog.

But that doesn’t mean you don’t want it to be successful.

Running a successful blog means potentially helping a lot more people, opening new doors to exciting opportunities and reaching new readers who might impact your career and life in big ways.

Personally, I wouldn’t want to spend all those hours writing and working on my blog unless I knew I was going to do something meaningful with it.

The proven blog strategy that works in any niche

When you sit down to blog (either on your site or a guest spot) you want to make sure at least one thing occurs: you want every article to play a role.

Every blog post should play a role in your blog’s overall, longterm strategy.

It might be a short-term role, or it might be a long-term role that sees you gradually building your mailing list, Google rankings, and eventual sales.

But you never want to spend hours researching and writing an article to just get a quick burst of traffic and nothing else.

It’s wasteful.

Hopefully, at the end of this post, you’ll have a starting point for how you can start to blog in a more cohesive and way – a strategy to take it to the next level.

1. Always start at the end and work backward

The first thing I always like to do is carefully think about what it is that I want my visitors to do at each step along the way. Most importantly, you want to know exactly what the end result of your process will be.

So what kind of goals am I talking about?

  • Financial goals
    Will they be purchasing an eBook, website membership or some other product that you have created or plan to create in the near future?
  • Non-financial goals
    Or maybe you have a non-financial goal like promoting a cause or building your reputation in a certain industry to further offline career options. It might be as simple as growing a mailing list of a particular type of reader that may be useful in the future.

For the purpose of this post, I’m going to use the example of a yoga blog.

Every time you post a new article, make a new collaboration or purchase some advertising space, you want to make sure it’s helping to achieve one of your yoga blog’s end goals.

If you’re just getting traffic for the sake of traffic you will waste a lot of time.

Don’t make the mistake of thinking that you have to have the whole premium course, eBook or program written and developed before you can start blogging strategically. That would also be a mistake. You just want to have a clear idea about the topic and the target audience because then you know who you are going after and who you’re trying to get on your mailing list.

2. Create a mailing list and landing page to match your target audience

Once you have figured out your end product or goal (remember, it might not be ready for six months) you then want to go about creating a mailing list funnel that matches it very closely.

Here’s how it works.

Let’s say you want to sell a course called How to Build a Successful Yoga School in 12 Months. The first thing to do is set up a mailing list that specifically caters to that one future course and attracts readers to that mailing list with a five-part free email series called something like 5 Secrets from the World’s Top Yoga Schools.

This will be your first product funnel on that mailing list but over the years you can, of course, add new ones.

Make this a useful course that gets sent to email subscribers automatically once they sign up to your new mailing list.

Think of it as a free gift to thank them for subscribing.

You’d then create a landing page that explains your free, five-part course.

This landing page should:

  • Focus on the benefits
    Don’t just explain the features of the email series, tell them what they will get out of it.
  • Explain the procedure
    Make sure you explain how the mailing list thing works. You don’t want anyone to subscribe and then get surprised at all your emails and mark them as spam.
  • Have some social proof
    Go ahead and put some testimonials and endorsements up on your landing page so that potential subscribers know it’s legitimate. If you don’t have any of these, look through your comments or social media pages and ask a regular reader/friend to write an honest one for you.
  • Appear as a feature on your blog
    Make sure you link to this landing page in a relevant and highly visible place on your blog. Consider making a graphic and adding it to your sidebar using a plugin like Scroll Triggered Box which slides out and draws attention.

In the end, you will have created a simple mailing list offering and landing page combo that attracts the exact type of people that might be interested in buying your course when you finally release it.

The next step is to find that traffic.

3. Research to find that super-targeted traffic

So you’ve matched your mailing list offer to your future product.

Now you need to match your traffic sources to your mailing list.

This is the most important step and, in my opinion, the one that most bloggers don’t understand.

All traffic is different. Even people that might be highly interested in yoga (to follow our example) might be completely uninterested in starting a school. So you have to be very careful about the type of visitor that you go after.

It’s not enough to just think about the sources of traffic – organic search rankings, referrals from other blogs, forums, paid to advertise, etc. – you also need to carefully consider the individual people that will be coming through from those places.

How, then, do we find the right people?

  • Analyze and utilize the “close” competition
    The first step I usually take is to look at the competition in that niche. First, you want to see what they’ve done that has been successful. Use services like Majestic SEO, Market Samurai or Ahrefs to check what websites are linking to them. Second, you want to find out if they accept guest posts or hire writers which you can usually discover by reading their About or Contact pages. Make a list of all the closely matched websites in that niche.
  • Analyze and utilize the “far” competition
    Once you’ve looked at the close opportunities you want to start looking for the stuff that no one has thought about. For example, if you want to grow a list around the yoga school example, you might start looking for less obvious places that your target traffic might be hanging out like bodybuilding forums, physiotherapy practices with blogs, news sites, etc. These are the types of places you can often get a guest post on a less direct topic and still drive back links and traffic. More on this later.

When you are first building this strategy there is very little need for things like Twitter and Facebook posts. They simply don’t have the reach unless you have an existing audience or are spending money.

Sure, be on them, but don’t spend hours and hours posting there.

4. Guest post with your landing page strategy in mind

Once you’ve researched your target sites it’s important to start landing some big guest post spots that promote the landing page and mailing list that we built earlier.

But as many bloggers know, it can be really hard to get a guest post unless you’re already well-known in the industry.

So what do you do?

You build strategic connections.

All success comes from other people.

You need people “above” you who give you guest posting opportunities, mentions, and support when you have new ideas or problems. And you need people “below” you who share your posts with their networks, comment on your articles and subscribe to your mailing list.

Now, I don’t mean this to sound degrading (no one is more important than anyone else), it’s just a device to help me remember.

Here’s what I mean:

  • Alliances above you
    This is all the people who are more experienced than you. People with big audiences, popular blogs, or bigger networks that can be useful to you. In my mind, they are “above” me because they’re saved in my bookmarks folder!
  • Alliances below you
    This is all the people that are still up and coming that engage with your blog. Subscribers, readers and other bloggers that are in your niche and still looking to grow and expand.
    It’s extremely important to make connections with both areas.

If I hadn’t made connections with people like Darren Rowse, Glen Allsopp, Brian Clark and Chris Ducker I honestly feel like my career wouldn’t be anywhere near where it is.

But it’s so important that you do it in a genuine way. These guys and girls have been through all the hardships that you’ve been through and it’s really nice to be able to support each other as online friends.

The most effective way I’ve found to get on the radar of these big bloggers is to mention them in your guest posts. Sure, giving them a shout out on your blog is nice but if you take the extra step and mention them on someone else’s big blog you’ll instantly get brownie points.

Once you have built up a relationship with the right bloggers it’s then a good idea to try and land some guest posting spots. Once you do that, make sure you personally talk to every single person who shares, comments or mentions your article.

Build those other connections!

Remember, these guest posts all have specific purposes and form part of our strategy.

Every guest post that you do should achieve the following goals:

  • Provide a long-term source of traffic
    If you get the right spots, it’s likely that their site will have better Google rankings than your own. This is good. Research keywords and write brilliant, long-form articles that rank for years and send you constant streams of traffic.
  • Pre-sell your landing page
    Pre-selling is where you generate interest for something that a reader/client hasn’t even seen yet. For this strategy, you want your guest posts to pre-sell your mailing list by making people super-curious about the specific topic that you’re covering or problem that you’re solving. When they click through to your blog from your guest post they should be instantly attracted to your mailing list offering.
  • Build relationships
    The last thing you want to make sure that you do is consolidate your relationship with the site owner. Find a way to make an impact in a distinctive way that makes you stand out from other guest bloggers. This might mean going a little further than normal and developing graphics, videos, slides, etc. The best outcome here is that your guest post ranks so well on Google that it sends them (and you!) traffic for years.

So how do you come up with something that meets all of these criteria?

Simple.

Break down your mailing list offering.

Let me explain.

Let’s go back to the yoga school hypothetical mailing list offering of 5 Secrets from the World’s Top Yoga Schools. A tactical guest post in this niche would be on a BuzzFeed-style site called something like 21 Photos Inside the Yoga Schools of the Celebrities. You’ve taken a topic directly related to your mailing list offering and turned it into the brilliant content of its own accord.

Done correctly, this type of guest post gets a lot of shares on Facebook and also attracts your target audience because yoga school teachers will have their students, family, and friends tagging them in the post to show them these fancy school buildings.

A second example of a tactical guest post would be on a popular business website or business section of a news website.

An article like How Maria Built a $1m a Year Yoga School in a Recession would provide an opportunity for a great long-form article and a lot of interest from your target audience as well as other bloggers who might link to interesting case studies.

Just take your mailing list offering or end product and break it down into smaller sub-topics. I’ve found this to be an extremely useful way to ensure your guest posts continue to work for you over a long period of time while making them highly relevant to all the stuff that you are going to be doing in the future.

A summary of this strategy

So how do you get started with this strategy?

Here’s a visual representation that might help you understand how it all fits together.

In the end, this strategy will turn your blog into a hyper-optimised conversion machine. Your posts and traffic will all be deliberately targeted towards that mailing list offering, which is the perfect introduction to your future product.

Remember, you can always tweak and change your product or promotions as this strategy goes along. But the idea is to make it all as targeted and automated as possible.

Does your blog have a strategy?

I know a lot of bloggers out there are struggling to take their blog to the next level. It’s heartbreaking to hear about all the hours, weeks and even years of work that people put in and still don’t see results. I’d be really interested to know whether you have a strategy for your blog and how it’s working. Please leave a comment and let us know.

Mohit Saini is a freelancer and is actively engaged with several websites providing with articles on technology. He likes to stay updated with the current tech news related to Web Hosting and Domain Registration. For any questions, mail him 11mohitsaini@gmail.com